Part 1: (From: 9:30 AM till 12:30 PM)

By creating and curating a YouTube channel, you can build your online identity as you share your content with the world. In this workshop, you will learn how to set up a visually compelling new YouTube channel, build up your subscriber base, and convert clicks into action or commerce. Throughout the course, we will share the essential strategies for channel creation explaining how to design artwork for your channel and shares tips for using YouTube cards and captions. We also will dive into building a YouTube community, managing your channel in Creator Studio, live streaming, and more.

Topics include:

• Relevant YouTube trends
• Managing multiple channels
• Channel creation essentials
• Designing watermarks and channel icons
• Uploading video content
• Creating and managing a playlist
• Uploading custom captions
• Promotion strategies for a YouTube channel
• Interacting with your community
• Working in Creator Studio
• Live streaming on YouTube
• Signing up for the YouTube Partner Program

Part 2: (From 1:PM till 4:30 PM)

In this Workshop, we will show you how advertising works on YouTube. We will also demonstrate how to upload videos, create campaigns, set a budget, and target the right audience using Google AdWords. We will also explain how to create ad groups and target users by demographics. We will also show you how to measure the performance of your video content and then make adjustments based on the analytics.

Topics include:

• Uploading a video to YouTube
• Using Google AdWords
• Creating engaging video ads
• Create a new campaign
• Scheduling ads
• Creating an ad group
• Configuring biddings
• Targeting by demographics
• Creating and managing ads
• Adjusting ads based on analytics
• Tracking conversions
• Monetizing your work on YouTube

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Target Group

• Social Media Marketers
• Communicators
• Business owners
• Enthusiasts who are keen on learning social media advertising
• Bloggers
• Content marketers
• Digital marketers
• Advertisers
• Any professionals desiring increased digital savvy.

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Certificate of Attendance

Participants who satisfy the course requirements will receive the following:

1. An online Certificate of Attendance

2. An online Digitalk membership Profile. (www.DigitalksBeirut .com/YourName)

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Tickets also available at:

Ihjoz (Online)

Malik's - All Branches

Libanpost

Khoury Home - All Branches

Cash United

Bank Audi - All Branches

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For more information: 

Mobile Number: 71031328

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