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How to fail your Startup !!

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Venue16 BLC Bank - Learning Center, Beirut, Achrafieh, Sassine Square, Lebanon


BLC Bank - Learning Center

Karam Building, 1st floor ((Joseph Eid Femmes Building), Independance Str.
Beirut, Achrafieh, Sassine Square, Lebanon


BLC Bank Learning Center: Karam Building (Joseph Eid Femmes Building), 1st floor, Independence Street, Ashrafieh, Beirut, Lebanon: 1. Coming from Sodeco, heading towards Sassine Square, building to your left 2. Coming from Sassine Square, heading towards Sodeco, building to your right Parking options near the Learning Center: 1. On the park meters on the side of the road 2. In the parking available next to Hardees (facing FedEx Kinko's) 3. In the parking facing the bifurcation of Rizk Hospital on your road from hotel Alexandre 4. In ABC Ashrafieh parking, level L3 (exit from food court to the Learning Center)
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Are you considering launching a startup? are you wondering what are the challenges? Afraid to fail and want to definitely succeed your business!!


BLC Bank's Business Power Sessions are intense information-rich business networking breakfasts. They aim to enhance your knowledge in different areas of your business, create networking opportunities and provide you with the needed support to help you dig deep and make solid progress.

Session Outline

The reasons behind why startups fail…

  • Lifetime of a startup
  • Customers or product perfection first?
  • Customer Behavior or Customer opinion?
  • Mistakes that kill every startup (From Personal to Product)
  • Perfection? Is it a KPI for failure?

Speaker Biography

Layal is co-founder & CEO at an e-learning platform that teaches programming via Arabic video tutorials. Layal also works, advises and mentors many local and international startups and is active in the entrepreneurship scene in Lebanon. She is also the community leader for Techstars programs from Startup Weekend Beirut and Startup Digest Beirut, a volunteer based global initiative that is aimed at startup creation and entrepreneur education. She also serves on the Executive Board of the Internet Society (ISOC) Lebanon Chapter as Head of the Fundraising Committee.

She is a natural leader with the ability to motivate both individuals and teams, and has extensive experience of handling people with considerable empathy. She has developed a profound ability to turn objectives into sales and marketing driven activities to achieve results.

She is passionate about innovations and sustainable project that can make a difference to the world and enable other people to better quality of life with better solutions. She strongly supports entrepreneurship and women in business.


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BLC Bank is focused on its vision of becoming a Bank of reference and is actively involved in financing economic sectors which have a lasting effect on national growth and sustainable development. Thus, the Bank is committed to SMEs, Women, Green Initiatives and innovative technology.

Within its commitment to SMEs, BLC Bank launched the SME Business Solutions, a program that provides tools, resources and opportunities for SMEs to develop. In this scope, BLC Bank created the “SME Academy” and launched the

Within this context, BLC Bank honors entrepreneurs who have achieved significant success in the region through the Brilliant Lebanese Awards, for the 3rd consecutive year in 2014.

Moreover, BLC Bank reaffirmed its position as a leader in the women’s segment through the We Initiative ( which offers financial and non-financial services, ranging from learning and development to market exposure, networking & mentoring.

As a responsible corporate citizen, BLC Bank is dedicated to its employees, clients, community and the environment through a broad CSR “Boomerang” program.

Finally, as a pioneer in innovation, BLC Bank launched HEY! a revolutionary mobile payment solution. Designed with both the merchant and the user in mind, HEY! is the fastest, simplest, safest and most cost-effective way to pay, get paid and transfer money.

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