Introduction to Business Planning

Activity Workshop Training business plan business planning entrepreneurs Entrepreneurship startup SME business mentoring

Intensive, Clear, Effective – Take Your Business To the Next Level! Sometimes we just need a boost forward, a powerful partner to assist us, a business POWER session.

BLC Bank's Business Power Sessions are intense, information rich, walk-on-fire brain-charge business networking breakfasts designed to help you break free, dig deep and make solid progress in record time.

Each session covers a topic. Check out our upcoming sessions at www.lebanon.smetoolkit.org and choose the most relevant business topics to your needs

The only person who doesn't need a business plan is one who is not in business! Whether you're a start-up or an established business, planning your future or seeking funding, a business plan is an essential tool to help you. Simply put, it describes what you want to do and how you want to do it.

BLC Bank in collaboration with the Lebanese League for Women in Business (LLWB) presents this introductory session on business planning.

Outline:

9.00 - 9.15 Welcome
9.15 - 9.45 Introduction
9.45 - 10.00 Purpose
10.00 - 11.00 Business vision & Mission
11.00 - 11.15 Coffee Break
11.00 - 11.15 Company Background
11.15 - 11.30 Definition of Marketing Plan
11.30 - 12.00 Market research & analysis
12.00 - 12.30 Market segmentation
12.30 - 13.00 Marketing mix
13.00 - 14.00 Lunch Break
14.00 -15.00 Management Plan
15.00 - 15.30 Operation Plan
15.30 - 16.00 Administrative Plan
16.00 - 16.15 Coffee Break
15.45 - 16.15 Financial plan
16.15 - 16.45 Executive summary
16.45 - 17.00 Closing of the day

Biographies:

Rana El Chemaitelly

Rana El Chemaitelly, holds a BE in Mechanical Engineering 1993, AUB Penrose Award 1993, and Master's in Engineering Management 2008. In 2009 she launched her second venture The Little Engineer®, a Beirut-based Edutainment center geared towards engaging young minds in science, technology, engineering and mathematics through proven hands on learning activities to unleash their full potential in pre-engineering skills while highlighting robotics, renewable energies and latest technologies working in parallel on their leadership and presentation skills. For her initiative and business plan, she was recognized as one of MENA's most promising entrepreneurs by MIT in 2009, awarded the “Coup de Coeur Femme by “Medventures” for the Mediterranean in 2010, selected the woman entrepreneur by the American Embassy to participate in the International Visitor Leadership Program “IVLP” 2011, won the Cartier Women Initiative for the MENA region in 2011 and the Green Mind Award in 2012. In 2013 The little Engineer signed a strategic Partnership with Airbus Middle East to deliver regional workshop for youth. She is working hard to be a voice of change in the Arab World by investing in young minds, our future leaders, preparing them for the challenging future, while at the same time aiming high to empower women in her community, country and around the world.

Nadine El Asmar

A resilient entrepreneur with an international experience of more than 15 years in business strategy, organizational planning, critical thinking, business acumen and trust-based partnerships management, worked in volatile markets, different industries, on different channels of distribution, with multi-cultural teams, collaborators & partners. A founding member and partner of BRD-I Group, Management Consultancy firm, Nadine has acted as the Enterprise’s Partnership Manager. In addition to her role, Nadine has managed a number of projects ranging from political entrepreneurship, Lebanon youth card plan & issuance, capacity building, coaching and consulting for small-to-medium size enterprises, in Lebanon, the Levant.

She is also a coach, lead facilitator & mentor with Mowgli Mentoring program in the MENA region. She has helped NGOs and private companies to establish themselves in Lebanon and build partnership in the region with the private and public sector.

She is a graduate in socio-anthropology and holds a Master's in Business Administration, Marketing focus from the American University of Beirut. She believes in the importance of supporting individuals in building their capacity & bringing a renewed clarity to their purpose to unlock their potential in alignment with their mind, heart & will so that they make a positive change in their life, organizations & environment.

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BLC Bank

BLC Bank is focused on its vision of becoming a Bank of reference and is actively involved in financing economic sectors which have a lasting effect on national growth and sustainable development. Thus, the Bank is committed to SMEs, Women, Green Initiatives and innovative technology.

Within its commitment to SMEs, BLC Bank launched the SME Business Solutions, a program that provides tools, resources and opportunities for SMEs to develop. In this scope, BLC Bank created the “SME Academy” and launched the lebanon.smetoolkit.org.

Within this context, BLC Bank honors entrepreneurs who have achieved significant success in the region through the Brilliant Lebanese Awards, for the 3rd consecutive year in 2014.

Moreover, BLC Bank reaffirmed its position as a leader in the women’s segment through the We Initiative (www.we-initiative.com) which offers financial and non-financial services, ranging from learning and development to market exposure, networking & mentoring.

As a responsible corporate citizen, BLC Bank is dedicated to its employees, clients, community and the environment through a broad CSR “Boomerang” program.

Finally, as a pioneer in innovation, BLC Bank launched HEY! a revolutionary mobile payment solution. Designed with both the merchant and the user in mind, HEY! is the fastest, simplest, safest and most cost-effective way to pay, get paid and transfer money.

Organizer Profile

Venue

Directions

BLC Bank Learning Center

Beirut, Achrafieh, Sassine Square (facing BEMO Bank Headquarters ), Lebanon